Part 2: How to Think like a Tenant when Advertising Rental Properties

A few articles ago we looked at how to think like a tenant when investing. Now it’s time to start advertising. Below we explain some of the ways we advertise Wellington rental properties, helping us find great tenants in no time.


Taking the Right Photos


Photos attract the eye and help tenants imagine themselves in your investment. To get prospective tenants off their computers and at the front door your property needs to be shown at its best.


One way to achieve this is hiring a professional photographer. They have the skills, equipment and editing software that can make the dullest room shine within a few hours of work. Plus, these photos can be used in future years, making this an excellent long-term investment.


Highlighting the Right Features


The listing description should clearly highlight all the important features tenants look for when searching for a new home.


Being in a warm home is a key priority for most people. For this reason, we highlight any heating and double-glaze windows that’s within the property. We also include other features like any recent renovations, what direction the property faces for sun, and the size and features of key rooms. The surrounding area is also important; if it’s near a supermarket, local village, farmers market, community centres, parks, public transport options, and schools this is also highlighted.


Tone


We only promise what can realistically be delivered, and avoid over-exaggerated embellishment. People tend to skim property listings; making the description clear and concise without exaggerated embellishment helps people clearly see the property’s features and not miss anything.


Final Thoughts


When advertising the property, it’s important to think like a tenant, and to see the advertisement from their perspective. At Quinovic, we place high importance in finding great tenants who will pay rent on time, and look after our client’s investment. We find advertising is really important in helping us achieve this.


If you're considering Property Management get in touch with us today. Locally owned and managed, we offer residential property management services across the entire Wellington & Hutt Valley region.


We take care of investments, offering peace of mind and a personal service to investors and tenants alike. Our solutions are backed by industry-leading technology and proven systems that promote both excellent property care and strong investment returns. Taking on all aspects of the landlord’s role, we guide our clients with professional, tailored advice using our extensive experience and insight in the rental market that can only be built over time.


If you would like to chat about the possibility of working together, or to receive a no-obligation, FREE Rental Appraisal get in touch with our team today.

Quinovic Johnsonville | Wellington

Call Jordan Atkinson - 027 297 0873


Quinovic Hutt Valley | Wellington

Call Helen Vance - 027 487 8103

Quinovic Kent Terrace | Wellington

Call Jordan Atkinson - 027 297 0873



Quinovic Wellington Property Managers

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